YouTube Archives

Unzyme to stream a live show in support of Brummi, on April 25th 2020

April 18, 2020April 18, 2020 by Joona Nuutinen

The coronavirus outbreak has crippled the whole live music industry. One of the many victims is Brummi, a live venue in Rauma (Finland), which is run by a friend of ours. We’d like to offer our help by streaming a live show from the Unzyme Proving Ground, with all donations going straight to Brummi. The … Read more

Why I vlog

June 12, 2019June 12, 2019 by Joona Nuutinen

The biggest reason for me to vlog is to make my endeavours, skills, vision and style visible, so that the people who are interested in listening to Unzyme’s music or doing any kind of business with us, know who they’re dealing with. And in the process, hopefully convince some new people that it’s worth their … Read more

How to start a YouTube show

September 29, 2017September 29, 2017 by Satu Grönroos

Instead of building up a vast library of random uploads, it would be a good idea to compartmentalize the content and steer the ideas into defined sections. Starting a series on your channel creates a frame for other, occasional videos and make them stand out more on their own. Creating a separate show on YouTube … Read more

Six months of vlogging – why I put so much effort in YouTube videos

September 9, 2017 by Joona Nuutinen

I started vlogging in March 2017, first twice a month, then weekly, and now sometimes even more often. We did the first three episodes with Artur Kazmertsuk, who is a very talented video director, but he had do quit due to personal time constraints. I had already began to understand the power of vlogging, and … Read more

How to access YouTube channel analytics on mobile

January 22, 2017 by Joona Nuutinen

I’m on the road a lot, and I need to see what’s happening on my YouTube channel. How are the videos performing? What do I need to do next? Analytics offer hints about the direction to take. I found it strange that the YouTube app itself doesn’t offer any analytics at all. However, there is … Read more

Results after two months of experimenting with Crowdfire

January 9, 2017January 9, 2017 by Joona Nuutinen

The key metric of Twitter is your follower count. Crowdfire aims to increase that number. I’ve been testing Crowdfire (Pluto Plan) for two months now, and the results are in. We gained 389 followers in two months, mainly by using the “copy followers” feature of Crowdfire. The second month was better than the first, with … Read more

More Crowdfire test results

January 5, 2017January 5, 2017 by Joona Nuutinen

I’ve been using Crowdfire for about a month now. Twitter follower count is on the rise, but only a tiny portion of that seems to translate into video views. Some people watch the videos, but I think it’s under 1% of the profile viewers. I think that one of the key metrics in creating Crowdfire … Read more

First Crowdfire test results

December 21, 2016 by Joona Nuutinen

I’ve been testing Crowdfire for about a week now. It seems to generate some plays on YouTube. I searched for people who were fans of the bands that I like, and followed about 80 profiles per day. Conversion rate seems to be 2-5%. Nothing too crazy, and may not be worth the rather manual and time-consuming effort. … Read more

Using Crowdfire to get more music video plays on YouTube

December 14, 2016December 14, 2016 by Joona Nuutinen

I got a tip from a friend of mine to start using Crowdfire to gain more Twitter followers. Generally I don’t like that whole follow/unfollow game, but it seems that it actually works, when done right. Crowdfire offers some simple tools, with which you can easily follow a certain kind of audience. You can “copy … Read more

List of EDM and electronic music tastemakers on YouTube

November 2, 2016November 2, 2016 by Joona Nuutinen

If you want to get your music out there, it’s a good idea to send your tracks to popular YouTube channels. Here are some of the tastemakers. GalaxyMusic 0.5 million subscribers “Welcome to GalaxyMusic! One of the biggest music brands on YouTube. Presenting you the best songs, playlists and mixes! Genres I upload include: EDM – … Read more

“Mother of all bombs” lyric video released

May 11, 2015May 11, 2015 by Joona Nuutinen

Ville did the lyric video for Mother of all bombs. The track is featured on Unzyme’s second album, Override. More lyric videos will be posted soon.

“Step outside” to be released this week

September 1, 2014September 1, 2014 by Joona Nuutinen

The next single, Step Outside, from our upcoming album, Override, will be released this week! We’re eerily excited about this release. Ville Hoikkala has done a great job mixing the track, and it’s now on its way to our trusted mastering guru, Tarekith. Step outside will be released on YouTube, Spotify and SoundCloud. Cover artwork … Read more