Photo by Scott Liddell -

Care about your audience first

Too many people, including musicians, are greedy and selfish. Especially on Twitter, and other social media platforms. They’re asking you to do something before you even get remotely interested. “Like me! Give me something! Listen to me! Subscribe to my newsletter! Buy my stuff!”. That’s very off-putting, and I don’t even bother checking them out. … Read more

Comment on trending topics on Twitter and get discovered

Hashtags are a free discovery tool on Twitter. People are checking the trending hashtags all the time, and your tweets are more likely to be seen, if you’re tweeting about something that’s trending. You can also change the location of the trending topics list. I check many places, and mostly pick topics that are somehow … Read more

How not to fuck up a music video release

Having fucked up many album and song releases, we’re finally getting a grasp of how things should be done. Here’s a brief list of things to consider when planning a schedule for a music video release. 1. Producing the song This is probably the easiest part of a song release. Songwriting is only 7% of … Read more