Behind the Scenes of Extinction

We just released “Behind the Scenes of Extinction”, a documentary film by Sebastian Trzaska of the making of our latest music video, which was shot in a mine. [su_youtube_advanced url=”https://youtu.be/3H48veqSz0s” playlist=”bpwdTxTYOaE,TseqEgacjg4,RPtRdZAJa2A,GHPYHEsn91E,p2mAE0zW01o,gWLWlKEK4fU,gJFGUhdMndc” width=”1500″ height=”1000″ modestbranding=”yes” https=”yes”]

Extinction music video released

[su_youtube_advanced url=”https://youtu.be/bpwdTxTYOaE” playlist=”TseqEgacjg4,RPtRdZAJa2A,GHPYHEsn91E,p2mAE0zW01o,gWLWlKEK4fU,gJFGUhdMndc” width=”1500″ height=”1000″ modestbranding=”yes” https=”yes”] Ambitious project Extinction was our biggest and most ambitious music video production so far. It was shot at Tytyri Mine Experience in Lohja. Extinction is the fourth single from the upcoming album (out on May 20th). The video was directed by Artur Kazmertsuk, who also edits the Unzyme Debriefing video blog series. … Read more

Announcing Unzyme Debriefing – a new video blog about our music business infiltration progress

We just started a new video blog. I’m constantly documenting our music business infiltration progress on video. Materials are sent to Artur Kazmertsuk, who then edits a video of our progress, and I record a voiceover. The goal is to do this on a regular basis. Debfriefing 0117 [su_youtube_advanced url=”https://youtu.be/gWLWlKEK4fU” playlist=”TseqEgacjg4,RPtRdZAJa2A,GHPYHEsn91E,p2mAE0zW01o” width=”1500″ height=”1000″ modestbranding=”yes” https=”yes”]

YouTube growth strategies to expand your content distribution network

Creating tons of quality content systematically and regularly is the basis of any growth hacking strategy, and it’s essential for your success on YouTube as well. Reach out and collaborate One of my content marketing efforts is to interview people who do interesting stuff, and have something valuable to share. The same can be done on YouTube, too. You could interview … Read more

How not to fuck up a music video release

Having fucked up many album and song releases, we’re finally getting a grasp of how things should be done. Here’s a brief list of things to consider when planning a schedule for a music video release. 1. Producing the song This is probably the easiest part of a song release. Songwriting is only 7% of … Read more

Lie down in debris music video released

Here it is, the music video for “Lie down in debris”, the third single from Unzyme’s upcoming album. [su_youtube_advanced url=”https://youtu.be/TseqEgacjg4″ playlist=”RPtRdZAJa2A,GHPYHEsn91E,p2mAE0zW01o” width=”1500″ height=”1000″ modestbranding=”yes” https=”yes”] Lie down in debris – lyrics It took a long time to see that your heart was just lying to get heard I thought I was incomplete ’cause my hands could … Read more

Scouting the Tytyri Mine Museum

Unzyme’s music video production team got a chance to check out the premises of our next music video, the Tytyri Mine Museum in Lohja. The crew consisted of Suvi Liukkonen, Artur Kazmertsuk, Sebastian Trzaska and me, Joona Nuutinen. We were greeted by the wonderful people of the museum – Minna Ermala, Jarmo Kuningas and Tuomo … Read more

New Unzyme music videos to be shot even deeper underground – in mines

We’re going deeper underground. Or at least we’re trying to get permissions to shoot two music videos in two different mines. Suvi Liukkonen, the producer of the music videos, has started negotiations with First Quantum Minerals, a company that operates the Pyhäsalmi mine and Nordkalk Oy, which operates the Tytyri mine in Lohja. We’re also … Read more

First draft of the new music video

Sebastian Trzaska just sent me the first draft of our next music video. It will be very different from the other two we’ve released from the third album. We’re still working on a few alternative cuts, because the original idea, to show the events in chronological order, might’ve not been the best idea after all. … Read more

Tech Sessions at the Unzyme Proving Ground

Ville injects some beat repeat effects to his biomechanical drum kit. Fabio appears in a cameo role. The system fails us once again. Daniel gets accustomed to the strange ways of the mixer and the anomalies of the MOTU sound card.

A new worm is born (via meiosis). The worm gets a new, lovely violet dress. A balance is found. Lighting system gets a new standard positioning, DMX fixtures are color tagged and their positions mapped. Songs get played.

Exclusive music video premiere of “The Completionist” on Rumba magazine on May 20th

Our next music video and single release, The Completionist, will be premiered exclusively on Rumba magazine this Friday (May 20th). We got a lot of help from our supporters and friends, who perform on the video. The biggest thanks goes to Eero, who directed and edited the video. His idea was to make The Completionist … Read more

Live video recording on GoPro Hero cameras

We record every experiment on at least two GoPro cameras. The main purpose of this is to see how the performance actually looked like, and what could be done better. This is especially great in post mortem situations, when something has gone terribly wrong. It’s the black box of failed experiments. But it’s not just for … Read more